Never has there been a more controversial, talked about Irish sports figure that has divided opinion, quite like ‘The Notorious’. (Roy Keane/Saipan is a close second!!) Love him or loathe him, you know about him. Never one to be outspoken, with an illustrious eye catching style, including cars, watches, and clothes, whilst averaging 10 posts… Continue reading The Marketing Genius of Conor McGregor
Ireland is an incredible place; home to over 4.7 million people in 2016 and exported $128.1 billion worth of goods around the World in 2016. It’s not always easy for Irish businesses to make it abroad, but that doesn’t mean it’s impossible. In the days before the internet, a physical brick and mortar presence was… Continue reading Small Irish Businesses Succeeding Pt 1
I recently did a video for YouTube, that showcases 5 top brands on Instagram. Check it out here!!
There are many great examples of video marketing worldwide; but I thought I’d focus purely on the Irish market for this blog post. Guinness Few brands are more recognizable or Irish, than Guinness. The particular ad I chose is their Christmas Ad, and it has become a classic; like the Coca-Cola truck arriving into town, and… Continue reading 3 Examples of Great Irish Video Marketing